Paying for College

The Cost and ROI of College

In case you aren't familiar with that term “ROI" in my title, it stands for “Return On Investment." An old adage says, “You get what you pay for," meaning that more expensive goods and services are probably of better quality than those that are cheaper. But, when it comes to higher education, is that true?

I received two very interesting emailings from Russell Schaffer of Kaplan Test Prep. His mailings are usually concerned with issues of general interest to parents and current and prospective college students. The two issues these updates highlight are the results of surveys concerning:

– Parents and high school counselors questioning the value-for-cost of college (there's that “ROI" concept again), and

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